{"id":13208,"date":"2024-02-06T13:34:49","date_gmt":"2024-02-06T12:34:49","guid":{"rendered":"https:\/\/www.innovation-salzburg.at\/?post_type=cpt_project&#038;p=13208"},"modified":"2026-05-13T11:47:00","modified_gmt":"2026-05-13T09:47:00","slug":"sunrise","status":"publish","type":"cpt_project","link":"https:\/\/www.innovation-salzburg.at\/en\/projekt\/sunrise\/","title":{"rendered":"SUNrise"},"content":{"rendered":"<div class=\"flex flex-grow flex-col max-w-full\">\n<div class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 overflow-x-auto\" data-message-author-role=\"assistant\" data-message-id=\"48f49bba-a0a6-4504-98b1-64f460ae16ea\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>SME in the crafts sector are faced with complex challenges: digital transformation, the shortage of skilled workers and especially the need to address climate change and the energy crisis require innovative and sustainable solutions from companies. At the same time, a large number of SME in the crafts sector are confronted with the question of business succession.<\/p>\n<p>Studies show that the succeeding generations have recognized the importance of sustainability and innovation for securing the future and competitiveness of SME in the crafts sector. But there is\u00a0 a lack of knowledge and skills on how innovative and sustainable solutions and business models can be successfully developed and implemented.<\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sustainable Innovation and Generational Change: Innovation Paths for Transitioning to Sustainable Business Models in SME<\/p>\n","protected":false},"featured_media":13211,"menu_order":9,"template":"","ctx_project":[],"class_list":["post-13208","cpt_project","type-cpt_project","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/cpt_project\/13208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/cpt_project"}],"about":[{"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/types\/cpt_project"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/media\/13211"}],"wp:attachment":[{"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/media?parent=13208"}],"wp:term":[{"taxonomy":"ctx_project","embeddable":true,"href":"https:\/\/www.innovation-salzburg.at\/en\/wp-json\/wp\/v2\/ctx_project?post=13208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}